MENA games ecosystem builder & business developer
Samer is a games professional on a lifelong mission to deliver impact through games. He has 15 years of experience focused on the Arab World and his work spans both game publishing and game developer support.Samer has been called a vital figure in the Arabic games industry by GamesIndustry.biz and named in their 100 Game Changers list.Work
Samer has worked on numerous games and game related projects both regionally and internationally.
He is available for consultation engagements in the following tracks:
MENA market entry: For international game companies seeking market insights or wishing to launch their games or grow their business in the MENA region.
Developer Relations: For companies seeking to promote their platforms and technologies to game developers in the region, or game publishers seeking talented developers to work with.
Capacity & Ecosystem Building: For organizations engaged in capacity & ecosystem building projects and seeking insights and reach into the regional game development communities.
Developer Support: For regional independent game developers facing marketing & distribution related challenges and wishing to get noticed globally.
Testimonials
“Samer has been an awesome driving force in bringing a great and well accepted Arabic version of our game into the MENA region with lots of relevant content and experiences. If you want to launch or manage your game in MENA, he is your man.”
— Oliver Kern, CCO, Lockwood Publishing Ltd.
“With Game Zanga, Samer successfully worked with many local groups across the region to provide multiple game jams to encourage game development. I refer to Game Zanga games within my own company as an example of why having Arabic support on our consoles is important for consumers.”
— Paul Holman, VP of R&D, Sony Interactive Entertainment
“Samer is an excellent researcher, very passionate and knowledgable about games and games industry. If you looking for someone to help you out in understanding the vast emerging market of Middle East I can't think of nobody else to help you out with intel and hands-on actions.”